“Why use niche boards like DegreedJobs.com when I can just go to one of the other big ones?”

Good question. Let’s take it from an honest, results-oriented perspective. I was investigating this very thing when I hopped on one of the Big 3 boards looking for a position as a Marketing Manager in Southern California. I hit “Submit” and was immediately directed to an official looking registration page asking for my Social Security number. After a fair bit of wondering what was going on, the realization hit that I was looking at an advertisement page for a lending company.

I clicked on the “No Thank You” link and went to my search results which were broken up by tile ads of every color! Flash ads, blinking ads, and static ads screamed at me from the results page. Scanning through the job posts, I quickly calculated that 30% were work-from-home scams promising me anywhere from $20K to $100K per month…guaranteed!

Wow, I was amazed there were even any positions available offering that kind of money. Taking those calculations a bit further, suppose this particular job site had 100,000 jobs posted. It would follow that upwards of 30,000 of those “job” posts would have me stuffing envelopes or sending away for more information (for a nominal fee, of course).

After my safari into ad-land, I decided to close out my session and what to my ad weary eyes did appear? A nice pop-under ad with glowing reindeer…hawking the lowest mortgage rates in the country.

The next time I go looking for a job, I will just stick with a niche-board thank you very much.